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Brand Name
Car Care Products
Business For Sale
Manufacturing & Distribution


Established in 1918!
Business For Sale Listing Profile  

NO LONGER AVAILABLE
Quick Facts
Type: Established Business for sale
Category: Manufacturing - Chemicals & Allied Products (Car Care Products), Manufacturing, Distribution
Location: North Metro Atlanta - Toccoa, GA (Relocatable)
ID: 1731330
Financials
Asking: No Longer Available
FF&E (Included): Owner to provide
Inventory (Included): Owner to provide
Real Estate (Optional): $350,000
Overview
This is a rare opportunity to own one of the best known “Car Care Products” companies in the industry. Liquid Glaze was founded in 1918 and has 17 proprietary Liquid Glaze brand name formulations that are “best in class” including cleaners, polishes, washes, glazes, abrasives and degreasers. They have manufactured and bottled OEM products for: Mopar, Oldsmobile, Buick, Pontiac, Chrysler…

This is your chance to own a piece of history!

In the early 1990’s, there was a famous infomercial featuring “Torture Tests” of Fire, Acid and Spray Paint on the hood of an expensive car, which was easily brought back to new with a product called Liquid Lustre. This was actually a Liquid Glaze product called PolyGlaze that was bottled and labeled under the “Liquid Lustre” name. The infomercial dramatically demonstrated the unmatched quality of their “all in one” product. It generated tens of millions in sales and made the re-labeled Liquid Glaze product highly recognized and desired.
  Brand Name
89 Years Old
Rare Opportunity

Full Product Line
Manufacturing
Distribution

Huge Potential
Unused capacity:
    Private Label
    OEM
    New Products

Relocatable
   
 
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The current owner purchased the company in 1978 and was responsible for the company’s growth over the next 20 years. Unfortunately, after the infomercial (which ran for about six months) the companies downfall began after the owner neglected their “bread and butter” Liquid Glaze line and took the “easy path” of Liquid Luster. Six years ago the owner, who is now 83 years old, was in a car accident after which he really let the company decline. His age and health are the reason that this opportunity is now available. If he was 10 years younger and healthy, he would still be growing the business and revitalizing the Liquid Glaze line.

Today with zero sales or marketing efforts the company maintains sales of several hundred thousand per year. It is believed that the right new owner would be able to implement an effective sales, marketing and distribution program to recapture the market. This is a highly profitable business with gross profit margins ranging from 60% to 80% depending on the product.

General Information
• The company is located in Toccoa, GA a northern suburb of Atlanta, and has great interstate highway access for shipping and receiving. It includes a 20,000 SqFt building and several acres of property.
• It has significant production capacity for filling, capping, and labeling a wide variety of products and container sizes. (They currently do some private labeling.)
• The product line formulations produce no hazardous waste.
• There are several long term key employees that manage the formulation and production process for the company.
• Numerous formulas including all of those for the Liquid Glaze lines and others will be included. There formulations have been continually updated since the company began and are among the best if not the best products available in today’s market.

Additional Opportunities
• New owner can leverage unused capacity for private label production.
• New owner can pursue OEM products for auto industry.
• Company can be relocated to any location.
• With their master formulator (who will stay on,) new products and lines could be developed and/or improved.
 




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This company has a long and distinguished history.
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Downloadable Documents....
Confidentiality Agreement (CA) &
Buyer Info Sheet (BIS)

Must be signed and returned for additional info.
Blind Business Profile
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Contact AccuBrokers, Inc. regarding this listing:
Phone: 770.667.2475
Email: carproductsbusinessforsale@accubrokers.com
Web: www.accubrokers.com
www.car-products-business-for-sale.com

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